On Tuesday 12 November 2019, myclimate «Cause We Care» was officially launched with a networking session. With an audience of some 90 participants, Professor Stefan Forster from the Zurich University of Applied Sciences (ZHAW) and other representatives from business, politics and tourism, discussed the challenges and opportunities presented by sustainable tourism in Switzerland. With Swiss Youth Hostels, TESSVM Ltd. (Tourism in Engadin, Scuol, Samnaun, Val Müstair), Pizolbahnen (Pizol Railways) as well as the 2019 Swiss Wrestling and Alpine Festival in Zug, four "«Cause We Care» partners presented their successes in implementing the programme.
In the second part of the event, feasible, practical sustainability solutions were presented and a dialogue between participants has been established.